5 Tips to Write a Dental Clinic’s About Us Page That Sells

5 Tips to Write a Dental Clinic’s About Us Page That Sells

One of the best ways to build trust and credibility with prospects is with a compelling About Us page. An effective About Us page (or team page) allows you to share your practice’s unique values and identity with your readers. It allows you to connect with them and show how your practice can help with…

How To Be”Cocky Funny” To Get More Clients & Business

How To Be”Cocky Funny” To Get More Clients & Business

Have you heard of the dating coach, David Deangelo? He’s better known as internet marketing extraordinaire, Eben Pagan. The other day I was going through my old dating books when I came across one of the first books he wrote called “Double Your Dating.” I first read it in college when I was working hard…

The Secret Of Deep Work (How To Get Focused For Success)

The Secret Of Deep Work (How To Get Focused For Success)

I recently read a book about succeeding in today’s economy. It’s called “Deep Work” by Cal Newport. If you haven’t read it yet I highly recommend it. The book’s main argument is: “The ability to perform deep work is becoming increasingly rare at exactly the same time it is becoming increasingly valuable in our economy….

Why “Follow Your Purpose and Passion” is Terrible Advice

Why “Follow Your Purpose and Passion” is Terrible Advice

One common mantra you’ve probably heard is to “Follow your passion”. While this sounds like sound advice (after all, who wants to be stuck in a dead-end job they hate?), the idea is flawed. First off, most people have more than one purpose and passion. What if you’re passionate about cooking and singing? What about…

Creating Great Headlines: 5 Steps To Hypnotize Your Readers

Creating Great Headlines: 5 Steps To Hypnotize Your Readers

In my last post, we talked about the five critical elements of a great headline. If you haven’t read it yet, be sure to check it out. As you probably already know, having a powerful headline or title is important. You only have a few seconds to get your reader’s attention. A strong headline hooks your…